Privacy Policy

Last Updated: [Date]

This Privacy Policy explains how W7 Makeup India, operated by [Legal Entity Name] (“W7 Makeup”, “we”, “us”, “our”), collects, uses, stores, shares and protects your personal information when you visit our website, create an account, place an order, contact customer support, participate in offers, or interact with us through our digital platforms.

By using our website or services, you agree to the practices described in this Privacy Policy.

1. Information We Collect

We may collect the following types of information:

Personal Information

This may include your name, email address, phone number, billing address, shipping address, account login details and any other information you provide while using our website.

Order Information

This may include product details, order value, payment status, invoice details, shipping details, delivery status, return requests, refund requests and customer support history.

Payment Information

Payments are processed through authorised payment gateways or payment partners. We do not store complete card, UPI, net banking or wallet details on our own systems.

Device and Usage Information

This may include IP address, browser type, device type, operating system, time zone, cookies, pages viewed, search terms, cart activity, products viewed, referral source and how you interact with our website.

Customer Support Information

This may include information shared through email, phone, WhatsApp, SMS, social media, contact forms, product reviews, feedback or complaint submissions.

Product Concern Information

If you raise a complaint about a damaged, defective, expired, missing or quality-related product, or about irritation or reaction, we may request product images, unboxing videos, batch details, expiry details, usage details and other supporting information.

2. How We Use Your Information

We use your information to:

  • Process and fulfil your orders.

  • Arrange payment, shipping, delivery, returns and refunds.

  • Send order confirmations, invoices, shipping updates and delivery alerts.

  • Create and manage your account.

  • Respond to customer service queries and complaints.

  • Screen orders for fraud, misuse or suspicious activity.

  • Personalise your shopping experience.

  • Improve our website, services, offers and product range.

  • Send marketing messages where you have opted in or where permitted by applicable law.

  • Run offers, coupons, rewards, surveys, contests and promotional campaigns.

  • Comply with legal, regulatory, tax, accounting, consumer protection and product safety obligations.

  • Protect our website, customers, brand, rights and business operations.

3. Cookies and Tracking

We use cookies, pixels, tags and similar technologies to keep the website functional, remember your cart, understand website usage, improve performance, personalise content and measure advertising effectiveness.

You can control cookies through your browser settings. Blocking cookies may affect features such as login, checkout, cart, recommendations and saved preferences.

4. Marketing Communication

With your consent or where permitted by applicable law, we may send product launches, beauty tips, sale alerts, coupon codes, cart reminders, rewards updates and promotional messages through email, SMS, WhatsApp, push notifications or other communication channels.

You may opt out of marketing communication at any time by using the unsubscribe link, replying STOP where available, updating your preferences or contacting us at [Marketing Opt-Out Email].

Even after opting out of marketing messages, you may still receive service-related messages connected to orders, payments, delivery, returns, refunds, account security or policy updates.

5. Sharing of Information

We may share your information with trusted third parties where required for business, legal or operational purposes, including:

  • Payment gateways and financial service providers.

  • Courier and logistics partners.

  • Warehouse and fulfilment partners.

  • Customer support platforms.

  • Marketing, analytics and advertising partners.

  • Website hosting and IT service providers.

  • Fraud prevention and security service providers.

  • Professional advisors.

  • Government authorities, regulators, courts or law enforcement agencies where required by law.

We do not sell your personal information in the ordinary commercial sense.

6. Data Retention

We retain personal information only for as long as necessary for the purpose for which it was collected, including order fulfilment, customer support, tax records, legal compliance, accounting, fraud prevention, dispute resolution and product safety requirements.

When information is no longer required, we may delete, anonymise or securely archive it.

7. Data Security

We use reasonable technical, administrative and organisational measures to protect your personal information from unauthorised access, misuse, loss, alteration or disclosure.

However, no online platform, payment system or electronic transmission is completely secure. You are responsible for keeping your passwords, OTPs and account access confidential.

8. Your Rights

Subject to applicable law, you may request to:

  • Access the personal information we hold about you.

  • Correct or update inaccurate information.

  • Withdraw marketing consent.

  • Request deletion of certain information.

  • Raise a privacy concern or complaint.

  • Ask how your information is being used.

To make a privacy request, contact us at [Privacy / Grievance Email].

We may verify your identity before processing your request. We may also retain certain information where required for legal, tax, fraud prevention, product safety or dispute-related reasons.

9. Children’s Privacy

Our website is intended for users who are 18 years or older. If you are below 18, you should use the website only with the involvement and consent of a parent or legal guardian.

We do not knowingly collect children’s personal information in a manner prohibited by law. If a parent or guardian believes that a child has shared personal information with us, they may contact us for review and deletion.

10. Third-Party Links

Our website may contain links to third-party websites, payment gateways, social media platforms, review platforms or advertising partners. Their privacy practices are governed by their own policies. We are not responsible for third-party websites or services.

11. Updates to This Privacy Policy

We may update this Privacy Policy from time to time for operational, legal, regulatory or business reasons. The latest version will be posted on this page with the revised “Last Updated” date.

12. Contact Us

W7 Makeup India
 Legal Entity: [Legal Entity Name]
 Registered Address: [Registered Address]
 Customer Care Email: [Customer Care Email]
 Privacy / Grievance Email: [Privacy Email]
 Phone: [Phone Number]
 Grievance Officer: [Name / Designation, if applicable]